Yasser Derhem founds and operates digital businesses — software for companies, products for people. Each brand runs on its own; all of them are built to last.
Ascora Studio
HeartClick+ what's nextRather than one product or one service, the company runs a small portfolio of focused ventures. Each brand has its own identity, audience and roadmap — while engineering, design and operations share a single, deliberate standard.
No outside capital. No exit timelines. Products get the time they need to become genuinely good.
Every venture operates as its own brand with its own audience — engineered, designed and run by the same company.
OperatingB2B Digital Studio
Web development & digital solutions for businesses.
A B2B digital studio connecting businesses with professional web development — custom software, business automation and digital solutions, delivered end to end.
OperatingDigital Occasions Platform
Beautiful online pages for every occasion.
A platform where anyone can create a personalized page for any moment — a birthday invitation, a proposal, a celebration — beautifully designed and made to be shared.
In incubation
The portfolio is designed to grow. New brands are researched, built and launched under the same operating standard — deliberately, and for the long term.
Yasser Derhem is a registered German business. Every brand below is owned and operated by it — legally one company, publicly many identities.
Ascora StudioB2B Digital Studio
HeartClickDigital Occasions PlatformThe long-term goal is simple: a portfolio of digital brands that people genuinely rely on, built by a company that never confuses speed with progress.
Fewer things, built properly. Every product ships when it meets the standard — not when the calendar says so.
The company owns what it builds, end to end. That ownership shows up as accountability in every detail.
Automation and good tooling are used where they compound — removing repetitive work so attention goes to what matters.
Design decisions and business decisions are made for the decade, not the demo. Timeless beats trendy.
Most software is built to be sold — to users quickly, or to acquirers eventually. This company is built to be kept. That changes what gets made, and how.
Owning the company outright means decisions are made on product merit, not investor pressure. Good judgment, repeated for years, is the moat.
A studio for business software and a platform for personal occasions don't belong under one name. Separate brands keep each promise sharp.
The difference between adequate and excellent is felt in the first ten seconds of use. That feeling is the actual product — everything else is plumbing.
Contact
For partnerships, projects or questions about any of the brands — one message reaches the company directly.